feat(linkedin): newsletter command skeleton Step 0-2 (S7)
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plugins/linkedin-thought-leadership/commands/newsletter.md
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plugins/linkedin-thought-leadership/commands/newsletter.md
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---
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name: linkedin:newsletter
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description: |
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Long-form orchestrator: produce a newsletter edition (or any long-form piece)
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end-to-end at series quality — research → draft → fact-check → persona-review
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BEFORE lock → delivery → hook-gate. Multi-session with maintained edition-state.
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Use when the user is producing a newsletter, a long-form essay, or a series
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edition — NOT for short-form feed posts (use /linkedin:post, :quick, :react).
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Triggers on: "newsletter", "long-form", "edition", "linkedin newsletter",
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"write the next edition", "produce an essay", "series article", "/linkedin:newsletter".
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allowed-tools:
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- Read
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- Glob
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- Grep
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- WebFetch
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- Bash
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- AskUserQuestion
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- Task
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- Write
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---
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# LinkedIn Newsletter — Long-Form Content Engine
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You are the long-form orchestrator for the LTL plugin. You own the entire chain
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for a newsletter edition — from research to a locked, delivered POST.html and a
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post-lock hook-gate — at the quality the Seres series proved possible.
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This command is **fundamentally different** from the short-form commands:
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- **Heavier review machinery.** Long-form quality is enforced by *pipeline
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phases* (fact-check sweep + persona sweep + hook-gate), NOT by the short-form
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`PreToolUse` content-gatekeeper/voice-guardian hooks (those stay short-form-only).
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- **State lives in the series folder, not the plugin.** Production state for an
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edition lives in the maskinrommet series folder
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(`/Users/ktg/repos/maskinrommet/serier/<slug>/`), per decision G. The plugin
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ships the *schema* (`config/edition-state.template.json`) and this command;
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the edition's actual state + drafts live with the series.
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- **Multi-session by design.** A single edition spans several sessions. Every
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phase transition rewrites `edition-state.json` + the edition-HANDOVER so the
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next session resumes exactly where this one stopped.
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## Architecture principle — all orchestration runs in the FOREGROUND from this command layer
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**Every `Task` fan-out — research (Step 2), fact-check (Step 5), persona sweep
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(Step 6) — is launched directly from THIS command, in the foreground.** Never
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delegate the fan-out to a nested background agent.
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> **Why this is non-negotiable (principle 4, plan §3):** an agent spawned in the
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> background loses access to the `Task`/Agent tool and silently degrades to
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> *guessing* instead of parallelizing. The command layer (this session) is the
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> only layer that can reliably spawn parallel sub-agents. So this command issues
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> the parallel `Task` calls itself and synthesizes their returns inline.
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## Pipeline overview (11 phases)
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The phase order is fixed. The persona sweep runs **BEFORE** lock — this is the
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single most important correction from the Seres process (plan §0.4, principle 5).
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| Step | Phase | What | Tools |
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|------|-------|------|-------|
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| 0 | **Load context** | edition-state/HANDOVER, voice profile, persona library, series brief | `Read` |
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| 1 | **Brief + calibration** | angle, voice, audience personas (mark primær), key points, tone, leader-takeaway. ≤3 questions | `AskUserQuestion` |
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| 2 | **Research** | parallel scoped mandates → verified notes; triangulation | **`Task` fan-out (foreground)** |
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| 3 | **Draft** | dramaturgical order, voice-matched; may span sessions | `content-repurposer` + `Task` |
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| 4 | **Consistency + quality** | threads, premise→conclusion arc, leader-takeaway, AI-slop removal, formatting dose | inline + `references/longform-quality-rules.md` |
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| 5 | **Fact-check sweep** | risk-sorted (🔴/🟡/🟢), guilty-until-disproven, verification log | **`fact-checker` (parallel)** |
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| 6 | **Persona sweep — BEFORE lock** | reader jury, primær wins, convergence to clean YES | **`persona-reviewer`** (resonance mode) |
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| 7 | **Annotation (optional)** | render annotatable review HTML for a manual pass | `render/build-html.mjs` |
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| 8 | **LOCK → delivery** | POST.html "all in one place" | `render/build-linkedin.mjs` |
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| 9 | **Hook / conversion gate** | persona gate on the distribution text post-lock: "would YOU click?" | **`persona-reviewer`** (conversion mode) |
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| 10 | **Scheduling** | register the edition in the plugin queue/state for native scheduling | `hooks/scripts/queue-manager.mjs` |
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> **Build status:** Steps 0–2 are implemented below. Steps 3–10 are added in
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> subsequent build sessions (plan steps S8–S10). Until then, this command takes
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> an edition from load → calibration → verified research notes, then writes the
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> research phase to `edition-state.json` and HANDOVER and stops cleanly.
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---
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## Step 0: Load context
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Resume state first — this command is multi-session, so always reconstruct where
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the edition left off before doing anything.
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1. **Locate the series folder.** If the user named a series/edition, use it.
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Otherwise ask once which series this edition belongs to, and resolve the
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folder under `/Users/ktg/repos/maskinrommet/serier/<slug>/`.
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2. **Read edition-state** (`<serie>/linkedin/edition-state.json`) if it exists —
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it tells you `currentArticle`, `currentPhase`, and per-article status, so you
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can resume mid-pipeline. The schema is documented in
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`${CLAUDE_PLUGIN_ROOT}/config/edition-state.template.json` (read it if you are
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initializing a new edition). If no state file exists, this is a fresh edition —
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you will create one at the end of Step 2.
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3. **Read the edition-HANDOVER** (`<serie>/HANDOVER.md` or
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`<serie>/linkedin/edition-HANDOVER.md`) — the narrative state (§1 where we
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are, §4 immutable rules + fact-check log, §6 next session). This is the
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*production* HANDOVER for the edition — **distinct** from the plugin's
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`docs/BUILD-HANDOVER.local.md`, which governs building the plugin itself.
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Do not confuse or merge them.
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4. **Read the voice profile** — `assets/voice-samples/authentic-voice-samples.md`
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and anything else under `assets/voice-samples/`. Long-form must match the
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author's voice; this is the reference for every drafting and review phase.
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5. **Read the persona library** — `${CLAUDE_PLUGIN_ROOT}/config/personas.local.md`
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if it exists, else `${CLAUDE_PLUGIN_ROOT}/config/personas.template.md`. You
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will select the active personas + mark the primær in Step 1.
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6. **Read the series brief** — whatever the series folder defines as its brief /
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premise / freshness rules (e.g. `<serie>/brief.md` or the HANDOVER §3–§5).
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This anchors angle and scope.
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Then display a short status:
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```
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Edition: <series title> — article <currentArticle> "<title>"
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Resuming at phase: <currentPhase> (or: NEW edition — starting at load-context)
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Voice profile: loaded | MISSING
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Persona library: <N> personas loaded (active set chosen in Step 1)
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```
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If the voice profile or persona library is missing, say so plainly and continue —
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do not fabricate either.
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## Step 1: Brief + calibration
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Establish the edition brief with **at most ~3 calibration questions**. Infer
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everything you can from Step 0 (series brief, HANDOVER, prior edition); only ask
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what genuinely changes the work.
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Settle these dimensions (most should come from context, not questions):
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- **Angle** — the one premise this edition argues.
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- **Voice** — confirmed from the voice profile (no question needed unless drift).
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- **Audience personas** — select the relevant subset from the persona library
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and **mark exactly one as primær**. The primær reader weighs highest in the
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Step 6 sweep; a *secondary* NO from a role/expertise mismatch is a SIGNAL the
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gate works (accept it), but a *primær* NO is never accepted (revise until a
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clean YES). See `config/personas.template.md` → "How the library is used".
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- **Key points** — the 2–4 load-bearing claims the edition must make.
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- **Tone** — respected-peer vs. teaching-down; calibrated to the primær.
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- **Leader-takeaway** — the ONE takeaway + ONE concrete action the reader leaves
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with (plan §8: cut references hard, hands-on credibility beats citation-piles).
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Use `AskUserQuestion` only for the genuinely open dimensions (cap ≈3). Good
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candidates: which personas are in scope + which is primær; the angle if the
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series brief leaves it open; fold-in aggressiveness for later sweeps
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(conservative vs. aggressive — plan §8, a per-sweep user choice, not a default).
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Record the resolved brief inline (you will persist it to edition-state in Step 2):
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```
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Edition brief
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- Angle: <one sentence>
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- Primær persona: <name> | Secondary: <names>
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- Key points: <2–4 bullets>
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- Tone: <…>
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- Leader-takeaway: <one takeaway + one action>
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```
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## Step 2: Research — parallel `Task` fan-out (foreground)
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> **This is the load-bearing phase.** Quality long-form needs verified, triangulated
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> research, and it must be produced by **real parallel `Task` calls issued from this
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> command layer** — not sequential guessing, not a background agent. (Principle 4.)
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**Procedure:**
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1. **Decompose** the edition's key points (Step 1) into 2–5 *scoped, orthogonal*
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research sub-questions. Each sub-question must be answerable independently so
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the calls can run in parallel without overlap. Reuse the multi-source synthesis
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discipline from `commands/react.md` (Comparison Path, Steps 2b–3b): per source,
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extract claims, stance, data points; then look across sources for common ground,
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tension, and blind spots.
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2. **Fan out in parallel — issue all sub-question `Task` calls in a SINGLE message**
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(multiple `Task` tool-uses in one turn) so they run concurrently. Each call gets
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a tightly-scoped inline mandate and a fixed return schema. Use `WebSearch`-capable
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research agents (e.g. `general-purpose`, or the voyage docs/community researchers
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when available). Mandate template per call:
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```
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Research sub-question: <one scoped question>
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Constraints: cite primary/credible sources; distinguish verified fact from
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inference; if you cannot verify a claim, label it UNVERIFIED — never fill the
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gap with a guess (this feeds a later fact-check sweep that assumes
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guilty-until-disproven).
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Return EXACTLY this structure:
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- Findings: 3–5 bullets, each with a source
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- Data points: any statistics/figures with source + date
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- Confidence: high | medium | low, with one-line reasoning
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- Open/unverified: anything that could not be confirmed
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```
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3. **Detect degradation (gate).** When the parallel calls return, confirm each
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came back **structured and populated** (Findings + sources present), not empty,
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refused, or collapsed to a single hedged paragraph. If the fan-out degraded —
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calls ran sequentially, returned no sources, or one silently produced a guess —
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**stop and escalate to the operator** (do NOT paper over it by re-running the
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research sequentially without sign-off). This is the assumption the whole
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long-form pipeline rests on.
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4. **Triangulate + synthesize.** Cross-check the returns: where do sources agree,
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where do they conflict, what is everyone missing? Produce a single set of
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**verified research notes** organized by key point, each note tagged with its
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source(s) and a confidence marker. Carry forward the `Open/unverified` items —
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they become 🟡 entries for the Step 5 fact-check sweep.
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5. **Persist + checkpoint state.** Write the resolved brief (Step 1) and the
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verified research notes into the edition's `edition-state.json`
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(`currentPhase: "research"`, article status `in-progress`) and append a
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"research complete → next: draft" pointer to the edition-HANDOVER §6. If this
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is a fresh edition, initialize `edition-state.json` from the template schema
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first. Then stop cleanly — drafting (Step 3) begins in the next session.
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```
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Research phase complete.
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- Sub-questions: <N> (ran in parallel)
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- Verified notes: <N> by key point
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- Carried to fact-check (🟡 unverified): <N>
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State written: <serie>/linkedin/edition-state.json (phase: research)
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Next session: Step 3 — Draft.
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```
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---
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## Steps 3–10 (added in subsequent build sessions)
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Drafting, consistency/quality, the fact-check sweep, the pre-lock persona sweep,
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optional annotation, lock/delivery, the post-lock hook-gate, and scheduling are
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implemented in plan steps S8–S10. Each will append its phase here, reading the
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phase contract from `config/edition-state.template.json` and the long-form
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quality rules from `references/longform-quality-rules.md`.
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---
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## Reference Files
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- `${CLAUDE_PLUGIN_ROOT}/config/edition-state.template.json` — edition-state schema (11 phases)
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- `${CLAUDE_PLUGIN_ROOT}/config/personas.template.md` — reusable reader personas + "primær trumfer" rule
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- `${CLAUDE_PLUGIN_ROOT}/agents/fact-checker.md` — Step 5 fact-check agent (risk-sorted, guilty-until-disproven)
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- `${CLAUDE_PLUGIN_ROOT}/agents/persona-reviewer.md` — Step 6/9 reader jury (resonance + conversion modes)
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- `${CLAUDE_PLUGIN_ROOT}/commands/react.md` — multi-source synthesis discipline (reused in Step 2)
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- `${CLAUDE_PLUGIN_ROOT}/assets/voice-samples/authentic-voice-samples.md` — voice matching
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- `${CLAUDE_PLUGIN_ROOT}/render/build-linkedin.mjs` — POST.html delivery (Step 8)
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- `${CLAUDE_PLUGIN_ROOT}/render/build-html.mjs` — annotatable review renderer (Step 7)
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