9 improvements across 3 tracks: Onboarding: /linkedin:onboarding wizard, README Quick Start rewrite Content Quality: voice drift scoring, industry angle variants, /linkedin:carousel, /linkedin:react multi-URL comparison Analytics: automated week-rollover, day-of-week heatmap, month-over-month reports 25→27 commands. All Q2 ROADMAP items completed. Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
447 lines
18 KiB
TypeScript
447 lines
18 KiB
TypeScript
import { parseLinkedInCSV } from "./parsers/csv-parser.js";
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import {
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getAnalyticsRoot,
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ensureDirectories,
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saveBatch,
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loadAllPosts,
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} from "./utils/storage.js";
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import { detectAlerts } from "./utils/alerts.js";
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import { mean, standardDeviation } from "./utils/stats.js";
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import { generateWeeklyReport, getCurrentISOWeek } from "./reports/weekly.js";
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import { generateHeatmap } from "./reports/heatmap.js";
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import { generateMonthlyReport } from "./reports/monthly.js";
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import { join } from "node:path";
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import { existsSync } from "node:fs";
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import type { PostMetrics } from "./models/types.js";
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const args = process.argv.slice(2);
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const command = args[0];
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function parseOption(args: string[], flag: string): string | undefined {
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const idx = args.indexOf(flag);
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return idx !== -1 && idx + 1 < args.length ? args[idx + 1] : undefined;
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}
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function printUsage() {
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console.log(`
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LinkedIn Analytics CLI
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Usage:
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node build/cli.js import <filename> Import a CSV export
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node build/cli.js report [--week W] Generate weekly report
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node build/cli.js report --month YYYY-MM Generate monthly report with MoM comparison
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node build/cli.js trends [--period P] [--metric M] Show trends and alerts
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node build/cli.js heatmap Day-of-week performance matrix
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Options:
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--week W ISO week (e.g., 2026-W05), defaults to current week
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--period P Time period: "week" | "month" | "quarter" | "all" (default: "month")
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--metric M Metric to analyze: "impressions" | "reactions" | "comments" | "shares" | "clicks" | "engagementRate" (default: "impressions")
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Examples:
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node build/cli.js import linkedin-export-2026-01-20.csv
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node build/cli.js report --week 2026-W04
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node build/cli.js trends --period quarter --metric engagementRate
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`);
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}
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async function handleImport(root: string, args: string[]) {
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const filename = args[1];
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if (!filename) {
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console.error("Error: Missing filename argument");
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console.error("Usage: node build/cli.js import <filename>");
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process.exit(1);
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}
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const fullPath = join(root, "exports", filename);
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if (!existsSync(fullPath)) {
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console.error(`Error: File not found: ${fullPath}`);
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console.error(`\nMake sure the CSV file is placed in: ${join(root, "exports")}`);
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process.exit(1);
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}
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console.log(`Importing ${filename}...`);
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try {
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const batch = parseLinkedInCSV(fullPath, filename);
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const savedFilename = saveBatch(root, batch);
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console.log("\nImport successful!");
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console.log("─────────────────────────────────────");
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console.log(`Posts imported: ${batch.postCount}`);
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console.log(`Date range: ${batch.dateRange.from} to ${batch.dateRange.to}`);
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console.log(`Batch ID: ${batch.batchId}`);
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console.log(`Saved to: posts/${savedFilename}`);
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// Run alert detection on imported posts
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const alerts = detectAlerts(batch.posts, "impressions");
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if (alerts.length > 0) {
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console.log("\nImmediate alerts detected:");
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console.log("─────────────────────────────────────");
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for (const alert of alerts.slice(0, 5)) {
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const icon = alert.severity === "critical" ? "🔴" : alert.severity === "warning" ? "⚠️" : "ℹ️";
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console.log(`${icon} [${alert.severity.toUpperCase()}] ${alert.message}`);
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}
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if (alerts.length > 5) {
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console.log(`\n... and ${alerts.length - 5} more alerts`);
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}
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} else {
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console.log("\nNo anomalies detected in imported data.");
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}
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} catch (err) {
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console.error(`Error parsing CSV: ${err instanceof Error ? err.message : String(err)}`);
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process.exit(1);
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}
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}
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async function handleReport(root: string, args: string[]) {
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const monthOption = parseOption(args, "--month");
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if (monthOption) {
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return handleMonthlyReport(root, monthOption);
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}
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const weekOption = parseOption(args, "--week");
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const week = weekOption || getCurrentISOWeek();
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console.log(`Generating weekly report for ${week}...`);
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try {
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const report = generateWeeklyReport(root, week);
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console.log("\nWeekly Report");
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console.log("═════════════════════════════════════");
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console.log(`Week: ${report.week}`);
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console.log(`Generated at: ${new Date(report.generatedAt).toLocaleString()}`);
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console.log();
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console.log("Summary");
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console.log("─────────────────────────────────────");
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console.log(`Total posts: ${report.summary.totalPosts}`);
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console.log(`Total impressions: ${report.summary.totalImpressions.toLocaleString()}`);
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console.log(`Total reactions: ${report.summary.totalReactions.toLocaleString()}`);
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console.log(`Total comments: ${report.summary.totalComments.toLocaleString()}`);
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console.log(`Total shares: ${report.summary.totalShares.toLocaleString()}`);
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console.log(`Total clicks: ${report.summary.totalClicks.toLocaleString()}`);
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console.log(`Avg engagement: ${report.summary.avgEngagementRate.toFixed(2)}%`);
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console.log(`Avg impressions: ${Math.round(report.summary.avgImpressionsPerPost).toLocaleString()} per post`);
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console.log();
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if (report.topPerformers.length > 0) {
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console.log("Top Performers");
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console.log("─────────────────────────────────────");
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for (const post of report.topPerformers.slice(0, 5)) {
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const title = post.title.length > 50 ? post.title.substring(0, 47) + "..." : post.title;
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console.log(`• ${title}`);
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console.log(` ${post.metrics.impressions.toLocaleString()} impressions | ${post.metrics.engagementRate.toFixed(2)}% engagement | ${post.publishedDate}`);
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}
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console.log();
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}
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if (report.underperformers.length > 0) {
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console.log("Underperformers");
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console.log("─────────────────────────────────────");
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for (const post of report.underperformers.slice(0, 3)) {
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const title = post.title.length > 50 ? post.title.substring(0, 47) + "..." : post.title;
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console.log(`• ${title}`);
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console.log(` ${post.metrics.impressions.toLocaleString()} impressions | ${post.metrics.engagementRate.toFixed(2)}% engagement | ${post.publishedDate}`);
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}
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console.log();
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}
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console.log("Trends");
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console.log("─────────────────────────────────────");
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console.log(`Impressions trend: ${report.trends.impressionsTrend.toUpperCase()} (${report.trends.percentChange.impressions > 0 ? "+" : ""}${report.trends.percentChange.impressions.toFixed(1)}%)`);
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console.log(`Engagement trend: ${report.trends.engagementTrend.toUpperCase()} (${report.trends.percentChange.engagement > 0 ? "+" : ""}${report.trends.percentChange.engagement.toFixed(1)}%)`);
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console.log(`Compared to: ${report.trends.comparedTo}`);
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console.log();
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if (report.alerts.length > 0) {
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console.log("Alerts");
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console.log("─────────────────────────────────────");
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for (const alert of report.alerts) {
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const icon = alert.severity === "critical" ? "🔴" : alert.severity === "warning" ? "⚠️" : "ℹ️";
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console.log(`${icon} [${alert.severity.toUpperCase()}] ${alert.message}`);
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}
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console.log();
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}
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console.log(`Report saved to: weekly-reports/${week}.json`);
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} catch (err) {
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console.error(`Error generating report: ${err instanceof Error ? err.message : String(err)}`);
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process.exit(1);
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}
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}
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/**
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* Type guard to check if a string is a valid PostMetrics key
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*/
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function isPostMetric(value: string): value is keyof PostMetrics {
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const validMetrics: (keyof PostMetrics)[] = [
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"impressions",
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"reactions",
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"comments",
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"shares",
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"clicks",
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"engagementRate",
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];
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return validMetrics.includes(value as keyof PostMetrics);
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}
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async function handleTrends(root: string, args: string[]) {
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const periodOption = parseOption(args, "--period") || "month";
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const metricOption = parseOption(args, "--metric") || "impressions";
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const validPeriods = ["week", "month", "quarter", "all"];
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if (!validPeriods.includes(periodOption)) {
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console.error(`Error: Invalid period "${periodOption}". Must be one of: ${validPeriods.join(", ")}`);
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process.exit(1);
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}
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if (!isPostMetric(metricOption)) {
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const validMetrics: (keyof PostMetrics)[] = [
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"impressions",
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"reactions",
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"comments",
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"shares",
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"clicks",
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"engagementRate",
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];
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console.error(`Error: Invalid metric "${metricOption}". Must be one of: ${validMetrics.join(", ")}`);
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process.exit(1);
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}
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const period = periodOption as "week" | "month" | "quarter" | "all";
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const metric = metricOption;
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console.log(`Analyzing trends for ${metric} over ${period}...`);
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try {
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const allPosts = loadAllPosts(root);
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if (allPosts.length === 0) {
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console.error("Error: No posts found. Import some data first.");
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process.exit(1);
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}
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// Calculate date range based on period
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const now = new Date();
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let fromDate = new Date(0); // Beginning of time for "all"
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if (period === "week") {
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fromDate = new Date(now.getTime() - 7 * 24 * 60 * 60 * 1000);
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} else if (period === "month") {
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fromDate = new Date(now.getTime() - 30 * 24 * 60 * 60 * 1000);
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} else if (period === "quarter") {
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fromDate = new Date(now.getTime() - 90 * 24 * 60 * 60 * 1000);
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}
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const fromDateStr = fromDate.toISOString().split("T")[0];
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// Filter posts by period
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const filteredPosts = allPosts.filter(
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(post) => post.publishedDate >= fromDateStr
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);
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if (filteredPosts.length === 0) {
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console.error(`Error: No posts found in the ${period} period.`);
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process.exit(1);
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}
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// Calculate statistics
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const values = filteredPosts.map((post) => post.metrics[metric]);
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const avg = mean(values);
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const stdDev = standardDeviation(values);
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const min = Math.min(...values);
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const max = Math.max(...values);
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console.log("\nTrend Analysis");
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console.log("═════════════════════════════════════");
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console.log(`Metric: ${metric}`);
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console.log(`Period: ${period}`);
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console.log(`Posts analyzed: ${filteredPosts.length}`);
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console.log(`Date range: ${filteredPosts[filteredPosts.length - 1].publishedDate} to ${filteredPosts[0].publishedDate}`);
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console.log();
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console.log("Statistics");
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console.log("─────────────────────────────────────");
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console.log(`Mean: ${avg.toFixed(2)}`);
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console.log(`Std deviation: ${stdDev.toFixed(2)}`);
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console.log(`Min: ${min.toFixed(2)}`);
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console.log(`Max: ${max.toFixed(2)}`);
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console.log();
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// Generate alerts
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const alerts = detectAlerts(filteredPosts, metric);
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if (alerts.length > 0) {
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console.log("Alerts");
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console.log("─────────────────────────────────────");
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for (const alert of alerts) {
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const icon = alert.severity === "critical" ? "🔴" : alert.severity === "warning" ? "⚠️" : "ℹ️";
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console.log(`${icon} [${alert.severity.toUpperCase()}] ${alert.message}`);
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}
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} else {
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console.log("No anomalies detected in this period.");
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}
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} catch (err) {
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console.error(`Error analyzing trends: ${err instanceof Error ? err.message : String(err)}`);
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process.exit(1);
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}
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}
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async function handleMonthlyReport(root: string, month: string) {
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console.log(`Generating monthly report for ${month}...`);
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try {
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const report = generateMonthlyReport(root, month);
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console.log("\nMonthly Report");
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console.log("═════════════════════════════════════");
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console.log(`Month: ${report.month}`);
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console.log(`Generated at: ${new Date(report.generatedAt).toLocaleString()}`);
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console.log();
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console.log("Summary");
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console.log("─────────────────────────────────────");
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const s = report.summary;
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const fmtDelta = (val: number | null, suffix = "%") =>
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val !== null ? ` (${val > 0 ? "+" : ""}${val}${suffix})` : "";
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console.log(`Posts: ${s.totalPosts}${fmtDelta(report.trends.percentChange.postCount)}`);
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console.log(`Impressions: ${s.totalImpressions.toLocaleString()}${fmtDelta(report.trends.percentChange.impressions)}`);
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console.log(`Avg per post: ${s.avgImpressionsPerPost.toLocaleString()}`);
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console.log(`Avg engagement: ${s.avgEngagementRate.toFixed(2)}%${fmtDelta(report.trends.percentChange.engagement)}`);
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console.log(`Reactions: ${s.totalReactions.toLocaleString()}`);
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console.log(`Comments: ${s.totalComments.toLocaleString()}`);
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console.log(`Shares: ${s.totalShares.toLocaleString()}`);
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console.log(`Clicks: ${s.totalClicks.toLocaleString()}`);
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console.log();
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if (report.byWeek.length > 0) {
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console.log("Week Breakdown");
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console.log("─────────────────────────────────────");
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for (const w of report.byWeek) {
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console.log(`${w.week}: ${w.postCount} posts | ${w.avgImpressions.toLocaleString()} avg impr | ${w.avgEngagementRate.toFixed(1)}% eng`);
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}
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console.log();
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}
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if (report.topPerformers.length > 0) {
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console.log("Top Performers");
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console.log("─────────────────────────────────────");
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for (const post of report.topPerformers.slice(0, 5)) {
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const title = post.title.length > 50 ? post.title.substring(0, 47) + "..." : post.title;
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console.log(`• ${title}`);
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console.log(` ${post.metrics.impressions.toLocaleString()} impressions | ${post.metrics.engagementRate.toFixed(2)}% eng | ${post.publishedDate}`);
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}
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console.log();
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}
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if (report.trends.comparedTo) {
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console.log(`Compared to: ${report.trends.comparedTo}`);
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} else {
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console.log("No previous month data for comparison.");
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}
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console.log();
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if (report.alerts.length > 0) {
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console.log("Alerts");
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console.log("─────────────────────────────────────");
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for (const alert of report.alerts) {
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const icon = alert.severity === "critical" ? "🔴" : alert.severity === "warning" ? "⚠️" : "ℹ️";
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console.log(`${icon} [${alert.severity.toUpperCase()}] ${alert.message}`);
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}
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console.log();
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}
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console.log(`Report saved to: monthly-reports/${month}.json`);
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} catch (err) {
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console.error(`Error generating monthly report: ${err instanceof Error ? err.message : String(err)}`);
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process.exit(1);
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}
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}
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async function handleHeatmap(root: string) {
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console.log("Generating day-of-week heatmap...");
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try {
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const allPosts = loadAllPosts(root);
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if (allPosts.length === 0) {
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console.error("Error: No posts found. Import some data first.");
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process.exit(1);
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}
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const report = generateHeatmap(allPosts);
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console.log("\nDay-of-Week Performance Heatmap");
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console.log("═════════════════════════════════════");
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console.log(`Posts analyzed: ${report.postsAnalyzed}`);
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console.log(`Date range: ${report.dateRange.from} to ${report.dateRange.to}`);
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console.log();
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// Print table header
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const days = report.byDayOfWeek.map(d => d.dayName.slice(0, 3).padStart(7));
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console.log(` ${days.join("")}`);
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console.log(` ${"───────".repeat(7)}`);
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// Posts row
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const postCounts = report.byDayOfWeek.map(d => String(d.postCount).padStart(7));
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console.log(`Posts: ${postCounts.join("")}`);
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// Impressions row
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const impressions = report.byDayOfWeek.map(d =>
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d.postCount > 0 ? d.avgImpressions.toLocaleString().padStart(7) : " -"
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);
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console.log(`Impr: ${impressions.join("")}`);
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// Engagement rate row
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const engRates = report.byDayOfWeek.map(d =>
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d.postCount > 0 ? `${d.avgEngagementRate.toFixed(1)}%`.padStart(7) : " -"
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);
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console.log(`Eng: ${engRates.join("")}`);
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console.log();
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console.log(`Best day for impressions: ${report.bestDayImpressions}`);
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console.log(`Best day for engagement: ${report.bestDayEngagement}`);
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console.log("\nNote: LinkedIn CSV exports do not include publish time.");
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console.log("This heatmap shows day-of-week only.");
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} catch (err) {
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console.error(`Error generating heatmap: ${err instanceof Error ? err.message : String(err)}`);
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process.exit(1);
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}
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}
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async function main() {
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const root = getAnalyticsRoot();
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ensureDirectories(root);
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switch (command) {
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case "import":
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await handleImport(root, args);
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break;
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case "report":
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await handleReport(root, args);
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break;
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case "trends":
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await handleTrends(root, args);
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break;
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case "heatmap":
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await handleHeatmap(root);
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break;
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default:
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printUsage();
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process.exit(command ? 1 : 0);
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}
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}
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main().catch((err) => {
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console.error("Fatal error:", err instanceof Error ? err.message : String(err));
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process.exit(1);
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});
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