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refactor(linkedin-studio): S31a multiplier-scrub (reference-docs) — unsourced "Nx" reach/format multipliers -> SSOT

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Hardening, multiplier class (S31, batch a). Surgical SSOT-reconciliation of
unsourced "Nx" reach/format/growth multipliers asserted as fact in 7 reference
docs. Same discipline as S27/S28/S30: read-and-show -> grep-confirm -> re-grep
final; 8-step interactive gate; operator-approved catalog before edit.

26 edits / 7 files (+32/-32):
- collaborations-guide (10): 10x reach (:3,:476), 2-3x normal (:32), and the six
  per-format "Reach multiplier: Nx" fields (:165/:187/:210/:235/:252/:277) +
  the label-only :292 (no number) folded in for consistency -> "Reach:" with
  directional, no-reliable-multiplier wording.
- linkedin-growth-playbook (10): 3x faster growth (:57/:132), 1.6x reach (:175),
  1.4x engagement (:205), 1.64x poll (:234), the format-multiplier list
  (:246-251 -> SSOT format ranking, numbers dropped), 3.6x respond (:386),
  3x engagements (:422), 5.6x follower growth (:493), 40x search (:636).
- poll-strategy-guide:7 (1.64x), articles-strategy-guide:28-29 (2-3x/10x),
  video-strategy-guide:308 (2-3x distribution), ab-testing-framework:49
  (1.17x-1.6x format multipliers), trajectory:40 (2-3x saves) + :85 (3x).

Vocabulary 1:1 with S30: "tend to / more reach (multiplier unverified)",
"no reliable multiplier", format ranking kept + number dropped -> cite SSOT.

KEPT INTACT: SSOT-backed engagement-order multipliers (save ~= 5x a like,
quality comment ~= 2x a like, ~= 1x baseline). OUT of scope (untouched):
frequency counts (5x5x5, Nx/week), pixel dims, pricing/size-ratio multipliers.

SURFACED -> S31c (descriptive-% subpass, not edited here): growth:58 (130%
follow), growth:177/178 (Buffer 178%/247%), trajectory:39 (30-40%). Flagged
as absolute-figure class outside S31: growth:421/423. Sourcing overclaim to
revisit: growth:492 "Official LinkedIn data".

VERIFY: re-grep residual targets in 7 files -> 0; routed siblings + KEEP intact;
gate scripts/test-runner.sh = 81/0/0 exit 0, counts 29/19/26 + v0.5.0 unchanged.

Push held: origin = open/ (public namespace), STATE.md must not go there;
parked arrow is all-or-nothing pending STATE-placement fix.

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>
Claude-Session: https://claude.ai/code/session_016qgzo6rxthw7KuxHjn5vyE
This commit is contained in:
Kjell Tore Guttormsen 2026-06-20 09:29:25 +02:00
commit 35ed480e5a
7 changed files with 32 additions and 32 deletions
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4
references/trajectory-strategy-adjustments.md
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@ -37,7 +37,7 @@ Before adjusting tactics, identify root causes:
|-----------|-------------------|------------|-----------|
| **Posting frequency** | Below goal | Increase by 2x (e.g., 2/wk to 4/wk) | Volume is the #1 lever for algorithmic discovery |
| **Engagement intensity** | Passive or minimal | 5x5x5 at full intensity + 10 extra comments/day on larger creators | External engagement generates 30-40% of new follower growth |
| **Format mix** | Text-heavy | Add 2 carousels/week + 1 document post/month | Carousels get 2-3x saves; saves are the strongest growth signal |
| **Format mix** | Text-heavy | Add 2 carousels/week + 1 document post/month | Carousels tend to earn more saves (figure unverified); saves are the strongest growth signal |
| **Collaboration pace** | Rare or none | 2 collaborations/month minimum | Cross-pollination is the fastest way to break out of a plateau |
| **Content emphasis** | General expertise | Shift to 80% save-worthy (frameworks, templates, checklists) | Save-worthy content compounds; engagement-only content doesn't |
| **Goal management** | Unchanged | Evaluate: extend target date by 3-6 months OR accept higher effort | Unrealistic targets cause burnout; recalibration preserves motivation |
@ -82,7 +82,7 @@ Before adjusting tactics, identify root causes:
| **Engagement intensity** | Some but irregular | 5x5x5 daily without exception + focus on niche-relevant creators | Regularity of engagement signals reliability to algorithm |
| **Format mix** | Mostly text | Add 1 carousel/week minimum | Single format change with highest ROI |
| **Collaboration pace** | Occasional | Target 1 collaboration/month (tag, co-post, or comment thread) | Even small collaborations expand reach significantly |
| **Content emphasis** | Balanced | Increase save-worthy ratio to 60% (from ~40%) | Saves drive follower growth 3x more effectively than likes |
| **Content emphasis** | Balanced | Increase save-worthy ratio to 60% (from ~40%) | Saves drive follower growth more effectively than likes (figure unverified) |
| **Goal management** | Keep current target | Review in 60 days; extend by 2 months if rate doesn't improve | Give adjustments time to compound |
### Quick Wins (First 14 Days)