From e17134ee9b9f4a1fc7bad242576482aba0687239 Mon Sep 17 00:00:00 2001 From: Kjell Tore Guttormsen Date: Sat, 20 Jun 2026 09:54:44 +0200 Subject: [PATCH] =?UTF-8?q?refactor(linkedin-studio):=20S31c=20descriptive?= =?UTF-8?q?-%-scrub=20=E2=80=94=20platform-norm=20percentages=20asserted?= =?UTF-8?q?=20as=20fact=20->=20SSOT?= MIME-Version: 1.0 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: 8bit 24 edits / 12 files (+26/-26). Unsourced platform/algorithm/audience percentages reconciled to SSOT vocabulary (figure/proportion/multiplier unverified). Catalog + new sibling clusters (64% follow-up x5, wrong-window 70% x4, Stage-2 6-10% x2) + borderlines (70% retention, 70% mobile) + the ~3% save-worthy straggler (surfaced, not silent). The SSOT-sourced ~70% reach figure is KEPT; only the wrong window corrected (60min/1h -> first 15-30 min). Sourced/computed benchmarks kept (Buffer 178%/247%, Socialinsider 11%). KEPT C1: ~45% AI-comment figure (already hedged correlational/medium-confidence). Gate 81/0/0 exit 0, counts 29/19/26 + v0.5.0. Co-Authored-By: Claude Opus 4.8 (1M context) Claude-Session: https://claude.ai/code/session_016qgzo6rxthw7KuxHjn5vyE --- agents/engagement-coach.md | 10 +++++----- agents/post-feedback-monitor.md | 4 ++-- commands/analyze.md | 4 ++-- commands/report.md | 2 +- references/engagement-frameworks.md | 4 ++-- references/glossary.md | 10 +++++----- references/linkedin-formats.md | 4 ++-- references/linkedin-growth-playbook-2025-2026.md | 4 ++-- references/trajectory-strategy-adjustments.md | 2 +- references/troubleshooting-guide.md | 2 +- references/video-strategy-guide.md | 4 ++-- skills/linkedin-content-creation/SKILL.md | 2 +- 12 files changed, 26 insertions(+), 26 deletions(-) diff --git a/agents/engagement-coach.md b/agents/engagement-coach.md index 6934ca8..61f6b8d 100644 --- a/agents/engagement-coach.md +++ b/agents/engagement-coach.md @@ -49,7 +49,7 @@ Help creators: - Substantive comments (15+ words) outweigh short ones and rank above plain reactions — but below saves and shares (no fixed comment-vs-reshare multiplier) - Posts with 15+ engagements in first hour unlock 2nd/3rd degree distribution - Your comments on others' posts expose you to their audience -- Commenting within 30 minutes of a post = 64% more follow-up engagement on your comment +- Commenting within 30 minutes of a post tends to earn more follow-up engagement on your comment (multiplier unverified) **The insight:** Time spent engaging often returns MORE than time spent creating. @@ -72,13 +72,13 @@ Help creators: ### 2. First Hour Strategy -**Critical context:** First 60 minutes determine 70% of total reach +**Critical context:** The first 15–30 minutes decide ~70% of total reach (golden window 60–90 min; see `references/algorithm-signals-reference.md`) **The sequence:** 1. **Post** at optimal time for your audience 2. **Wait 10 minutes** — let organic engagement start 3. **Add value comment** on your own post (extend the conversation, add resource) -4. **Respond to EVERY comment** within 30 minutes (64% more follow-ups) +4. **Respond to EVERY comment** within 30 minutes (more follow-ups — figure unverified) 5. **Add 2-3 more self-comments** over 90 minutes (spark discussion) **Velocity targets:** @@ -196,7 +196,7 @@ Structure: Connect to their point → Share brief relevant story → Extract the ### Optimal Comment Windows (CET) -Commenting within 30 minutes of a post's publication = 64% more follow-up engagement on your comment. Early comments get pinned to the top and seen by the largest audience. +Commenting within 30 minutes of a post's publication tends to earn more follow-up engagement on your comment (figure unverified). Early comments get pinned to the top and seen by the largest audience. | Time Block | Activity | Why | |------------|----------|-----| @@ -310,7 +310,7 @@ Rate each comment before posting: | 0 min | Post goes live | - | | 10 min | Add value comment | Spark conversation | | 15 min | Check for early comments | Respond immediately | -| 30 min | Respond to all comments | 64% more follow-ups | +| 30 min | Respond to all comments | More follow-ups (figure unverified) | | 45 min | Add another insight comment | Keep momentum | | 60 min | Final engagement check | Lock in reach | diff --git a/agents/post-feedback-monitor.md b/agents/post-feedback-monitor.md index 4758dc0..2cb361c 100644 --- a/agents/post-feedback-monitor.md +++ b/agents/post-feedback-monitor.md @@ -68,8 +68,8 @@ Map the post to its current phase and benchmark against expected performance. ### The Five Performance Phases **Phase 1: The Golden Hour (0-1 hour)** -- Algorithm decision window — velocity here determines 70% of final reach -- Post shown to 6-10% of connections (Stage 2 distribution) +- Algorithm decision window — velocity in the first 15–30 min decides ~70% of final reach +- Post shown to a small test slice of connections (Stage 2 distribution; proportion unverified) - Target: 5+ reactions, 2+ comments in first 60 minutes - Critical threshold: 15+ engagements = unlocks 2nd/3rd degree distribution diff --git a/commands/analyze.md b/commands/analyze.md index 3ed58c2..3390291 100644 --- a/commands/analyze.md +++ b/commands/analyze.md @@ -227,8 +227,8 @@ Set realistic expectations: | Suppression Level | Initial Improvement | Baseline Recovery | Full Restoration | |-------------------|---------------------|-------------------|------------------| | Moderate (link / off-topic) | 7-10 days | 14-21 days | 3-4 weeks | -| Moderate (50-70% drop) | 2-3 weeks | 4-6 weeks | 2-3 months | -| Severe (75%+ drop) | 4-6 weeks | 3-6 months | May not be possible | +| Moderate (partial reach loss) | 2-3 weeks | 4-6 weeks | 2-3 months | +| Severe (sharp reach loss) | 4-6 weeks | 3-6 months | May not be possible | ## Step 8: Prevention Checklist diff --git a/commands/report.md b/commands/report.md index 2a4b90f..f261c5b 100644 --- a/commands/report.md +++ b/commands/report.md @@ -212,7 +212,7 @@ Automatically flag these conditions based on the report data and trend analysis: - 🟢 **Positive:** Consistent posting streak maintained (7+ days) **Algorithm Alerts (based on algorithm-signals-reference):** -- 🔴 Format stagnation: Same format used >80% of posts (algorithm penalizes monotony per 2026 content format multipliers) +- 🔴 Format stagnation: Same format used >80% of posts (algorithm favors format variety — see algorithm-signals-reference) - 🟡 Posting time drift: Publishing outside optimal window (Tue-Thu, 7-9 AM CET for Nordic audience — see posting time windows reference) - 🟡 Hook length violation: Posts with hooks >140 chars underperforming (>140 chars truncated on mobile "see more") - 🟢 Engagement velocity improving: First-hour engagement trending up (15+ engagements in first hour unlocks 2nd/3rd degree distribution) diff --git a/references/engagement-frameworks.md b/references/engagement-frameworks.md index b9f21d8..306790e 100644 --- a/references/engagement-frameworks.md +++ b/references/engagement-frameworks.md @@ -81,7 +81,7 @@ Pattern: Speak directly to a specific audience Analysis of 9,000+ viral posts reveals the science behind what works: **Pattern Interrupts:** -- Viral posts contain **2.7x more pattern interrupts** in first two lines +- Viral posts tend to open with **more pattern interrupts** in the first two lines (multiplier unverified) - Pattern interrupts create information gaps that psychologically demand closure - Trigger dopamine release and heightened attention - Brain's prediction error system activates when expectations disrupted @@ -347,7 +347,7 @@ Not all engagement is equal. The defensible spine is the **order**, not a fixed ### First Hour Critical - Aim for 15+ engagements in first 60 minutes -- Respond quickly to early comments (30-minute response = 64% more follow-up comments) +- Respond quickly to early comments (a 30-minute response tends to earn more follow-up comments — figure unverified) - Seed engagement by notifying key connections ### Comment Strategy diff --git a/references/glossary.md b/references/glossary.md index 3afd1ef..4533741 100644 --- a/references/glossary.md +++ b/references/glossary.md @@ -122,12 +122,12 @@ LinkedIn's mechanism for validating creator authority: professional history, pos ## F ### First-Hour Engagement -Critical window (0-60 minutes post-publication) determining ~70% of a post's total reach. Requires: 5x5x5 pre-posting engagement, immediate response to first comments (within 5 minutes), and continued engagement through 90 minutes. +Critical window — the first 15–30 minutes decide ~70% of a post's total reach (golden window 60–90 min). Requires: 5x5x5 pre-posting engagement, immediate response to first comments (within 5 minutes), and continued engagement through 90 minutes. **Used in:** `skills/linkedin-studio/SKILL.md`, `references/linkedin-formats.md`, `agents/engagement-coach.md` ### Four-Stage Distribution Model -Sequential post distribution: Stage 1 (0-30s: Quality classifier + profile/topic-relevance validation) → Stage 2 (0-90min: Test to 6-10% of connections) → Stage 3 (1-24h: Extended if velocity good) → Stage 4 (24-72h+: Evergreen circulation). +Sequential post distribution: Stage 1 (0-30s: Quality classifier + profile/topic-relevance validation) → Stage 2 (0-90min: Test to a small slice of connections) → Stage 3 (1-24h: Extended if velocity good) → Stage 4 (24-72h+: Evergreen circulation). **Used in:** `references/algorithm-signals-reference.md` @@ -150,7 +150,7 @@ Opening 110-140 characters of a post that must work standalone on mobile (before **Used in:** `references/engagement-frameworks.md`, `skills/linkedin-studio/SKILL.md`, `agents/content-optimizer.md` ### Hook Psychology -Neuroscience-backed engagement: Pattern interrupts trigger prediction error → dopamine release → information gap demanding cognitive closure. Pattern interrupts are 2.7x more common in viral posts. Optimal first line: ~49 characters. +Neuroscience-backed engagement: Pattern interrupts trigger prediction error → dopamine release → information gap demanding cognitive closure. Pattern interrupts are markedly more common in viral posts (multiplier unverified). Optimal first line: ~49 characters. **Used in:** `references/engagement-frameworks.md` @@ -195,7 +195,7 @@ Three-level connection classification: **Tier 1** (Inner Circle, 5-10 people, da ## P ### Pattern Interrupt -Unexpected statement or data point that breaks normal thought patterns and captures attention. 2.7x more common in viral posts. Examples: contrarian claims, surprising statistics, provocative questions. +Unexpected statement or data point that breaks normal thought patterns and captures attention. Markedly more common in viral posts (multiplier unverified). Examples: contrarian claims, surprising statistics, provocative questions. **Used in:** `references/engagement-frameworks.md` @@ -213,7 +213,7 @@ Unexpected statement or data point that breaks normal thought patterns and captu ## S ### Save Signal -Highest-value engagement signal — top of the engagement order. A save ≈ 5x a like (≈ 2x a comment) in single-vendor data — directional, not a fixed weight. Saves indicate content worth returning to; posts with saves get 130% higher follow probability. Only ~3% of posts reach save-worthy status. +Highest-value engagement signal — top of the engagement order. A save ≈ 5x a like (≈ 2x a comment) in single-vendor data — directional, not a fixed weight. Saves indicate content worth returning to; posts with saves raise follow probability (saves are a follow-graph signal; figure unverified). Only a small fraction of posts reach save-worthy status. **Used in:** `references/algorithm-signals-reference.md`, `references/linkedin-growth-playbook-2025-2026.md` diff --git a/references/linkedin-formats.md b/references/linkedin-formats.md index 641606a..4df2e87 100644 --- a/references/linkedin-formats.md +++ b/references/linkedin-formats.md @@ -144,7 +144,7 @@ Most creators quit before day 90. Algorithm needs 30+ days of consistent posting ## Mobile Optimization (Critical) **The mobile reality:** -- 70% of LinkedIn users access via mobile +- The majority of LinkedIn users access via mobile - First 110-140 characters visible before "see more" - Design for mobile-first with short paragraphs - Vertical visuals when possible @@ -161,7 +161,7 @@ Most creators quit before day 90. Algorithm needs 30+ days of consistent posting ### The Golden Hour (First 60-90 Minutes) -The first hour after posting determines 70% of your post's total reach. See the comprehensive Golden Hour monitoring guide in linkedin-growth-playbook-2025-2026.md for detailed velocity targets and real-time signals. +The first 15–30 minutes decide ~70% of your post's total reach (golden window 60–90 min). See the comprehensive Golden Hour monitoring guide in linkedin-growth-playbook-2025-2026.md for detailed velocity targets and real-time signals. ### Engagement Quality Hierarchy diff --git a/references/linkedin-growth-playbook-2025-2026.md b/references/linkedin-growth-playbook-2025-2026.md index b188465..caafc69 100644 --- a/references/linkedin-growth-playbook-2025-2026.md +++ b/references/linkedin-growth-playbook-2025-2026.md @@ -55,8 +55,8 @@ How long users spend viewing content with at least 50% visible on screen. Linked **Critical stats:** - Posts that get saved: **faster audience growth** (multiplier unverified — saves top the engagement order; see `references/algorithm-signals-reference.md`) -- Users who save your content: **130% higher chance of following you** -- Only ~3% of posts reach save-worthy status +- Users who save your content: **more likely to follow you** (saves are a follow-graph signal; figure unverified — see `references/algorithm-signals-reference.md`) +- Only a small fraction of posts reach save-worthy status See linkedin-formats.md for detailed dwell time optimization strategies. diff --git a/references/trajectory-strategy-adjustments.md b/references/trajectory-strategy-adjustments.md index 51930d9..4160512 100644 --- a/references/trajectory-strategy-adjustments.md +++ b/references/trajectory-strategy-adjustments.md @@ -36,7 +36,7 @@ Before adjusting tactics, identify root causes: | Dimension | Current (implied) | Adjustment | Rationale | |-----------|-------------------|------------|-----------| | **Posting frequency** | Below goal | Increase by 2x (e.g., 2/wk to 4/wk) | Volume is the #1 lever for algorithmic discovery | -| **Engagement intensity** | Passive or minimal | 5x5x5 at full intensity + 10 extra comments/day on larger creators | External engagement generates 30-40% of new follower growth | +| **Engagement intensity** | Passive or minimal | 5x5x5 at full intensity + 10 extra comments/day on larger creators | External engagement is a major driver of new follower growth (proportion unverified) | | **Format mix** | Text-heavy | Add 2 carousels/week + 1 document post/month | Carousels tend to earn more saves (figure unverified); saves are the strongest growth signal | | **Collaboration pace** | Rare or none | 2 collaborations/month minimum | Cross-pollination is the fastest way to break out of a plateau | | **Content emphasis** | General expertise | Shift to 80% save-worthy (frameworks, templates, checklists) | Save-worthy content compounds; engagement-only content doesn't | diff --git a/references/troubleshooting-guide.md b/references/troubleshooting-guide.md index 63b4dcc..36a6aa6 100644 --- a/references/troubleshooting-guide.md +++ b/references/troubleshooting-guide.md @@ -177,7 +177,7 @@ Understanding how to recover from algorithmic suppression is critical for long-t - Recovery to baseline: 14-21 days - Full restoration with growth: 3-4 weeks -### Moderate Suppression (50-70% drop) +### Moderate Suppression (partial reach loss) - Initial improvement: 2-3 weeks - Recovery to baseline: 4-6 weeks diff --git a/references/video-strategy-guide.md b/references/video-strategy-guide.md index 43a3635..b9ba587 100644 --- a/references/video-strategy-guide.md +++ b/references/video-strategy-guide.md @@ -77,7 +77,7 @@ Comprehensive video scripting reference for LinkedIn authority content. This gui ``` [0:00-0:03] HOOK (8 words) Pattern interrupt, bold claim, or stat shock. - Energy: HIGH — this determines 70% of retention. + Energy: HIGH — the opening seconds disproportionately determine retention. [0:03-0:12] CONTEXT (23 words) Why this matters. Brief personal connection. @@ -301,7 +301,7 @@ LinkedIn's algorithm weights **completion rate** above all other video metrics. ### Vertical Video Preference -LinkedIn now strongly prefers vertical (4:5 at 1080x1350) video on mobile feeds. Vertical videos get approximately 20-30% more feed real estate than landscape. +LinkedIn now strongly prefers vertical (4:5 at 1080x1350) video on mobile feeds. Vertical video occupies more feed real estate than landscape on mobile (proportion unverified). ### Native Upload Signals diff --git a/skills/linkedin-content-creation/SKILL.md b/skills/linkedin-content-creation/SKILL.md index 6843822..3a8ff05 100644 --- a/skills/linkedin-content-creation/SKILL.md +++ b/skills/linkedin-content-creation/SKILL.md @@ -232,7 +232,7 @@ The Content Matrix creates 40+ post ideas through systematic combination. For full video scripting workflows, use `/linkedin:video` which supports talking head, screen recording, and slideshow formats in 30s/60s/90s/2min lengths with pacing, visual cues, and captions. **Quick reference (30-90 seconds optimal):** -- First 3 seconds: Hook (8 words max — determines 70% of retention) +- First 3 seconds: Hook (8 words max — disproportionately determines retention) - Middle: Core message (2-3 key points max) - Last 10 seconds: CTA