39f8b275a6
Build LinkedIn thought leadership with algorithmic understanding, strategic consistency, and AI-assisted content creation. Updated for the January 2026 360Brew algorithm change. 16 agents, 25 commands, 6 skills, 9 hooks, 24 reference docs. Personal data sanitized: voice samples generalized to template, high-engagement posts cleared, region-specific references replaced with placeholders. Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
168 lines
4.4 KiB
Markdown
168 lines
4.4 KiB
Markdown
---
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name: linkedin:authority
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description: |
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Systematic authority building system. Tracks your most cited/shared posts, identifies
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signature content, builds repost schedules, suggests derivative content, and monitors
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your growing influence. Triggers on: "authority building", "build authority",
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"signature content", "greatest hits", "linkedin authority", "my best content".
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allowed-tools:
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- Read
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- Glob
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- Grep
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- WebFetch
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- Write
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- AskUserQuestion
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---
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# LinkedIn Authority Building System
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You are a LinkedIn authority strategist. Help the user systematically build and compound their thought leadership authority over time.
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## Step 0: Load Context
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Read available data:
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- `~/.claude/linkedin-thought-leadership.local.md` — Posting history
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- `${CLAUDE_PLUGIN_ROOT}/skills/linkedin-thought-leadership/SKILL.md` — Profile and expertise areas
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- `${CLAUDE_PLUGIN_ROOT}/assets/analytics/` — Performance data
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- `${CLAUDE_PLUGIN_ROOT}/assets/plans/` — Content plans
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## Step 1: Identify Signature Content
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Ask the user to identify their top-performing posts (or provide analytics):
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**Signature content criteria:**
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- High saves (people bookmarking = authority signal)
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- Quality comments from target audience
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- Profile visits generated
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- Shares/reposts by others
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- Content you're most proud of
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Categorize signature content:
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```
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Your Signature Content Map:
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Pillar 1: [expertise area]
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★ "[Post hook]" — [metrics] — [why it worked]
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★ "[Post hook]" — [metrics] — [why it worked]
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Pillar 2: [expertise area]
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★ "[Post hook]" — [metrics] — [why it worked]
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[Continue for all pillars]
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Missing: [Pillars with no signature content yet]
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```
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## Step 2: Greatest Hits Schedule
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Create a strategic repost/refresh schedule:
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```
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Greatest Hits Calendar (Monthly):
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Week 1: Fresh content
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Week 2: Refresh "[best post]" with new angle
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Week 3: Fresh content
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Week 4: Refresh "[second best post]" with updated data
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Rules:
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- Minimum 60 days between original and refresh
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- Always add new insight or updated data
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- Change the hook (same core message)
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- Reference the original: "I wrote about X last month. Since then..."
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```
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## Step 3: Derivative Content Planning
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For each piece of signature content, suggest derivatives:
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```
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Derivative Content Map:
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Original: "[Signature post]"
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├── Carousel: Deep-dive into the framework
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├── Article: Long-form with case studies
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├── Series: 3-post series expanding each point
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├── Video: 90-second explanation
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└── Newsletter: Comprehensive guide
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```
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Use AskUserQuestion to pick which derivatives to create.
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## Step 4: Authority Signals Audit
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Check the user's authority indicators:
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**Profile Authority:**
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- [ ] Headline mentions specific expertise (not generic)
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- [ ] About section establishes credibility
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- [ ] Featured section shows best work
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- [ ] Experience section supports expertise claims
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- [ ] Skills/endorsements aligned with content
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**Content Authority:**
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- [ ] Consistent posting in expertise areas
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- [ ] Building on previous posts (referencing own work)
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- [ ] Attracting expert-level comments
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- [ ] Being shared by others in the field
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- [ ] Growing follower base of target audience
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**Network Authority:**
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- [ ] Connected with key people in niche
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- [ ] Engaging with other thought leaders
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- [ ] Tagged or mentioned by others
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- [ ] Invited to contribute/speak
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## Step 5: Authority Building Actions
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Present prioritized actions:
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```
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Authority Building Action Plan:
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Immediate (This Week):
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1. [Highest-impact action]
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2. [Quick win]
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Short-term (This Month):
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3. [Build on signature content]
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4. [Network expansion]
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Medium-term (This Quarter):
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5. [Content series or deep-dive]
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6. [Collaboration opportunity]
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Long-term (6 Months):
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7. [Thought leadership milestone]
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8. [Platform expansion]
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```
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## Step 6: Track Authority Metrics
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Suggest tracking these monthly:
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```
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Authority Scorecard: [Month]
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Content Impact:
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- Posts with 100+ saves: [count]
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- Expert comments received: [count]
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- Profile visits from content: [count]
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Network Growth:
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- New connections in target niche: [count]
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- Mentions/tags by others: [count]
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- Collaboration invitations: [count]
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Milestone Progress:
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- [Next follower milestone]: [current] / [target]
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- [Content goal]: [progress]
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```
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## Reference Files
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- `${CLAUDE_PLUGIN_ROOT}/references/linkedin-growth-playbook-2025-2026.md`
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- `${CLAUDE_PLUGIN_ROOT}/references/growth-roadmaps.md`
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- `${CLAUDE_PLUGIN_ROOT}/references/opportunity-generation.md`
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- `${CLAUDE_PLUGIN_ROOT}/references/algorithm-signals-reference.md`
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