39f8b275a6
Build LinkedIn thought leadership with algorithmic understanding, strategic consistency, and AI-assisted content creation. Updated for the January 2026 360Brew algorithm change. 16 agents, 25 commands, 6 skills, 9 hooks, 24 reference docs. Personal data sanitized: voice samples generalized to template, high-engagement posts cleared, region-specific references replaced with placeholders. Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
330 lines
6.4 KiB
Markdown
330 lines
6.4 KiB
Markdown
# LinkedIn Article Template
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Use this template when creating LinkedIn Articles (long-form content, 1,500-2,500 words).
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## Article Metadata
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```yaml
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title: "[60-80 characters, keyword-rich]"
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target_length: 1500-2500 words
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reading_time: 8-12 minutes
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primary_keyword: "[main search term]"
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secondary_keywords: ["keyword2", "keyword3"]
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target_audience: "[specific reader profile]"
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article_goal: "[what should reader do/feel/know after reading]"
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```
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## Article Structure
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### Title (60-80 characters)
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**Format options:**
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- How to [achieve outcome] (Without [common obstacle])
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- The [Number] [Things] That [Outcome]
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- Why [Common Belief] Is Wrong (And What to Do Instead)
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- What [Time Period] Taught Me About [Topic]
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- [Topic]: The Complete Guide for [Audience]
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**Your title:**
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```
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[WRITE TITLE HERE]
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```
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**Checklist:**
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- [ ] Contains primary keyword
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- [ ] Promises clear value
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- [ ] Under 80 characters
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- [ ] Not clickbait
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---
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### Opening Hook (First 2-3 paragraphs, 150-250 words)
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**Purpose:** Grab attention, establish why this matters NOW, preview value
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**Template:**
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```
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[Opening hook - surprising stat, bold claim, or compelling question]
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[Why this matters to the reader - what problem does it solve?]
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[What the reader will learn/gain from this article]
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[Brief credibility statement - why you can speak on this]
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```
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**Your opening:**
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```
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[WRITE OPENING HERE]
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```
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---
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### Context Section (200-400 words)
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**Purpose:** Provide background needed to understand the main content
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**Template:**
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```
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## The Background You Need
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[Brief history or context of the topic]
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[Current state of affairs]
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[Why now is the right time to address this]
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[Any key definitions or concepts needed]
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```
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**Your context section:**
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```
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[WRITE CONTEXT HERE]
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```
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---
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### Main Content (1,000-1,800 words)
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**Purpose:** Deliver the core value - insights, framework, how-to
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**Structure options:**
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**Option A: Numbered sections**
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```
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## 1. [First Main Point]
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[Explanation of point]
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[Example or evidence]
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[How to apply this]
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## 2. [Second Main Point]
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[Repeat structure]
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## 3. [Third Main Point]
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[Repeat structure]
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```
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**Option B: Problem-Solution**
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```
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## The Problem
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[Detailed problem description]
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## Why Traditional Approaches Fail
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[Analysis of common approaches]
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## A Better Approach
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[Your solution/framework]
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## How to Implement
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[Step-by-step guidance]
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```
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**Option C: Narrative**
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```
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## The Beginning
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[Story setup]
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## The Challenge
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[What happened]
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## The Turning Point
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[Key realization]
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## The Result
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[Outcome and lessons]
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## The Broader Application
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[How readers can apply this]
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```
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**Your main content:**
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```
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[WRITE MAIN CONTENT HERE]
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```
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---
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### Conclusion (150-250 words)
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**Purpose:** Summarize, synthesize, and call to action
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**Template:**
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```
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## What This Means for You
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[Brief recap of key points - 2-3 sentences max]
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[The bigger picture / why this matters]
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[Specific next steps the reader can take]
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[Call to action - discussion question or invitation to connect]
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```
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**Your conclusion:**
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```
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[WRITE CONCLUSION HERE]
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```
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---
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### Article Footer
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```
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---
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[Optional: About the author section - 2-3 sentences]
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[Optional: Related articles or resources]
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[Tags/hashtags: 3-5 relevant]
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```
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---
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## Pre-Publication Checklist
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### Content Quality
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- [ ] Title is compelling and keyword-optimized
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- [ ] Opening hooks the reader immediately
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- [ ] Main content delivers on the title's promise
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- [ ] Examples are specific and relevant
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- [ ] Conclusion has clear takeaways
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- [ ] Word count is 1,500-2,500
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### SEO Optimization
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- [ ] Primary keyword in title
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- [ ] Primary keyword in first 100 words
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- [ ] Keywords naturally distributed throughout
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- [ ] Subheadings are descriptive
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- [ ] Images have alt text
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### Formatting
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- [ ] Short paragraphs (3-4 sentences max)
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- [ ] Clear section headings
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- [ ] Bullet points for lists
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- [ ] Tables for comparisons
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- [ ] White space for readability
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- [ ] Mobile-friendly formatting
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### Attribution
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- [ ] All sources credited
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- [ ] External links working
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- [ ] Quotes properly attributed
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- [ ] No plagiarism
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---
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## Promotion Timeline
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### Pre-Publication (1 week before)
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**Day -7:**
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- [ ] Tease the topic in a post (generate interest)
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**Day -3:**
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- [ ] Second tease post (share one insight from article)
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**Day -1:**
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- [ ] Engage actively with your network (5x5x5 method)
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### Publication Day
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**Morning (publication):**
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- [ ] Publish article
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- [ ] Create promotional post (not just a link)
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- [ ] Share key insight with article link in comments
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**Throughout the day:**
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- [ ] Respond to all comments on article
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- [ ] Respond to all comments on promotional post
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- [ ] Thank people who share
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### Post-Publication (1-4 weeks after)
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**Week 1:**
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- [ ] Create 2-3 derivative posts from article content
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- [ ] Each post links back to full article in comments
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**Week 2:**
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- [ ] Create carousel version of key points (if applicable)
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- [ ] Reference article in relevant conversations
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**Week 3-4:**
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- [ ] Continue derivative content
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- [ ] Update article if new information emerges
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### Ongoing
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- [ ] Add to Featured section on profile
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- [ ] Reference in future relevant posts
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- [ ] Update quarterly if evergreen topic
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---
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## Promotional Post Template
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Use this to promote your article (don't just share the link):
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```
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[Hook - the most valuable insight from the article]
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[Why this matters - 2-3 sentences]
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[What the reader will learn - bullet points]
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- Point 1
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- Point 2
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- Point 3
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[Tease - hint at something unexpected in the article]
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[CTA - read the full article, link in comments]
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---
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Comment #1: Full article here: [Link]
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```
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---
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## Article Ideas Starter
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Generate article ideas by combining:
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| Your Expertise | + | Format |
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| AI implementation | | Complete guide |
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| Low-code automation | | Step-by-step tutorial |
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| Public sector AI | | Lessons learned |
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| Microsoft ecosystem | | Comparison/analysis |
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| RAG architecture | | Framework/methodology |
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**Example combinations:**
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- "AI Implementation: The Complete Guide for Public Sector Leaders"
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- "5 RAG Architecture Patterns I've Used Across 20+ Projects"
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- "Why Public Sector AI Projects Fail (And How to Fix Them)"
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- "Copilot Studio vs Power Automate: A Practical Comparison"
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- "Building Your First RAG System: A Step-by-Step Tutorial"
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---
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## Notes
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- Articles get less initial reach but longer lifespan
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- Optimize for search (keywords in title, headings)
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- Link internally to your other articles
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- Update evergreen content quarterly
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- Feature best articles on profile
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